You have a firm handle on your market, your competition, and your marketing tactics. Next step: a look at the bigger picture — your business goals, and the milestone points along the way to reaching those goals.
Goals have to be clear and measurable, such as making a certain amount of revenue or increasing the number of clients in a certain time period by a specific percentage. Milestones help you break things down into manageable chunks you can achieve over time. By setting dates for achieving milestones, you’ll have a better way to track your progress over time.
Here are two more worksheets from Mom Incorporated, focused on business goals and milestones. If you don’t want to mark up the book, you can download the charts.